ABOVE COVID is Cause Marketing platform that provides publishers with a branded solution to deeply reach within your respective communities and host first-personal visual narratives. The short stories and captivating imagery published, are submitted by local community residents, creatives, entrepreneurs, civic leaders, frontline staff and every person inspired to share. ABOVE COVID localizes the experiences of communities, as we believe that their lives must define the narratives published.
ABOVE COVID is a people-first branded community, purely focused on the narratives of local residents, community organizations & businesses throughout the COVID-19 Pandemic. As a people-first community, ABOVE COVID features narratives that represent our resiliency, strength, faith and commitment to our families, neighbors and friends.
ABOVE COVID, in partnership with Media Sponsors, activates local communities to share stories “In the voices of…” families, friends, neighbors, first responders, entrepreneurs, creatives and…. everyone.
A fully managed white label solution, ABOVECOVID.org empowers publishers to quickly extend your brand, with the full ability to monetize content (sponsored), strengthen community engagement and enhance brand loyalty.
ABOVECOVID.org is sustained by Media Sponsors (publishers) and shared sponsored content revenue from publishers. We enable such monetization through sponsored content relationships, wherein you secure ad agreements for posted stories, sharing a modest percentage. Our shared-revenue model is the ideal solution for publishers, as we also promote content throughout our audiences and provide a full compliment of detailed performance reporting to ensure that you are effectively reaching your desired audience.
Our Pilot Campaigns represent cities and communities that quickly realized the value of a people-first community with narratives that are too often untold.
Baltimore, Maryland creatives, frontline teams, clergy, entrepreneurs and communities have created Visual Narratives that express the depth of their commitment to their families and neighbors.
Campaign Link: BaltimoreAboveCOVID
The Oklahoma Eagle, one of the nation’s oldest operating, African American Owned print newspapers (since 1921) will serve as the primary sponsor for TULSA ABOVE COVID. The campaign focal point will be Tulsa Community narratives, crafted by independent journalist, “In the voices of…” Tulsans.
Greater Philadelphia will create a focal point for Philly Community Voices, by and about Philadelphians. ABOVE also engages Independent Journalists and Publishers, who have deep roots within their respective communities, to ensure that Philly Voices are heard.
